Social media influencers do all types of issues to get clicks and views, however generally all that focus can get them in bother if they’re breaking an organization’s coverage–or no less than wanting like which are.
A earlier Carnival Cruise Line visitor with a vibrant TikTok following has been banned by the cruise line after posting a video displaying an alleged alcohol smuggling hack.
From Viral “Hack” to Lifetime Ban
TikToker Courtney Murley thought she had a intelligent trick for her Carnival cruise, and she or he determined to share it with the world. Now, as an alternative of viral fame for a “hack,” she’s sharing a really totally different type of social media put up: her lifetime ban letter from Carnival Cruise Line.
It began with a video Murley posted earlier this year, allegedly displaying her and a journey companion efficiently sneaking alcohol onto Carnival Conquest.
The TikTok put up, which rapidly racked up a whole bunch of hundreds of views, confirmed the cruisers taking their baggage into their cabin, seemingly revealing liquor hidden in toiletry containers.
Her caption proudly acknowledged the next:
“Def waited till after I obtained house to put up this! Hahahaha however it labored. Neglect a drink package deal lol…. okay we ended up ingesting in all probability what we might of paid for a drink package deal anyhow however nonetheless was enjoyable to attempt to see if the rum runners would work.“
However Murley’s social media put up rapidly backfired. She just lately acquired a letter from Carnival Cruise Line which she then shared on TikTok.

The letter clearly acknowledged that her cruising days with Carnival have been finished:
“This letter is to tell you that you simply will be unable to sail onboard any Carnival Cruise Line vessel sooner or later because of the smuggling of alcohol onboard the Carnival Conquest on March thirty first, 2025, and subsequently posting about it on social media platforms. Your try and e-book a future cruise will end in cancellation and a doable lack of deposit monies.”
Murley has since tried to backtrack, claiming her preliminary video was “satirical” and that she by no means really smuggled alcohol, however fairly confirmed “juice in a tampon flask” for “views.”
“What I’m mad about is that they’re banning me for one thing that didn’t occur. They stated for smuggling alcohol. I didn’t smuggle alcohol. Not one ounce of alcohol was smuggled onto the ship. Not one. Not a single drop. What you see on that video is just not alcohol. Is every little thing on the Web actual?” Murley acknowledged in her observe up put up.
Nonetheless, the injury was already finished. For Carnival, the video itself promoted a transparent violation of their insurance policies.
Heald’s Warning: Social Media Is Being Watched
This isn’t an remoted incident, and Carnival is making it clear they’re not messing round. Carnival’s personal Model Ambassador, John Heald, has been sounding the alarm on his Fb Stay movies, reminding everybody that the cruise line is actively monitoring social media for exactly these sorts of “intelligent” suggestions and methods.
Heald has overtly talked about receiving quite a few hyperlinks from followers to social media movies the place visitors showcase their hidden liquor ways.
“Any person – really, I feel it was no less than a dozen individuals – wrote to me sending me a hyperlink to a social media video… the place this – that is loopy, proper?” Heald exclaimed, referencing the previous (and prohibited) methods like hiding booze in hairbrushes or umbrellas.
Whereas acknowledging that these smuggling strategies aren’t new—”We’ve got recognized for years that you may go on Mrs. Amazon, and you may get used to smuggle booze in, proper?”—Heald expressed explicit frustration with the general public boasting.
“However what completely drives me loopy – it makes me giggle, to be very sincere – is when individuals get on the ship, they usually go, ‘Ohh, look what we smuggled on board, a tube stuffed with vodka. Ha Ha Ha! We’re so intelligent.’”
If you happen to put up about breaking their guidelines, particularly the alcohol coverage, you’re making it extremely simple for them to search out you. “In fact, in fact, we have now individuals monitoring social media pages, in fact, we do. And then you definately monitor it, individuals watching it, and also you ship it to me, and also you say, ‘Look, look!’”, Heald beforehand acknowledged.
The results, as Courtney Murley discovered the exhausting approach, are swift and long-lasting. Whereas she will enchantment the choice, it’s unlikely the cruise line will reverse course.
The message, as seen within the ban letter Murley acquired from Carnival, is fairly clear: that viral second might value you a lifetime of cruises.
Within the follow-up put up that confirmed the letter from Carnival, Murley acknowledged “thank goodness we love MSC & Royal higher“, however this has some questioning if cruise strains share this type of info with one another. In different phrases, will different cruise strains add names to their ban-list based mostly on what they do on ships not of their model?
This subject usually comes up in relation to lifetime bans which are the results of combating on cruise ships. Time will inform if Murley’s followers see her crusing on one other cruise ship within the close to future. Nevertheless it’s unlikely she shall be posting these sorts of “hacks” whether or not they’re satire or not.
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